CASE STUDY
PARTNERS
IN CRIME
JAKE ALDRIDGE · FEAT. LEANNE LOUISE
An artist-led music video brief brought to life with expressive bar lighting, cinematic atmosphere and a fog-filled night performance.
WATCH THE FILM- Client
- Jake Aldridge
- Location
- Norwich
- Project
- Music Video
- Service
- Video Production
THE BRIEF
TURN JAKE'S CONCEPT INTO A COMPLETE PRODUCTION.
Norfolk singer Jake Aldridge came to us with a planned brief for Partners in Crime. He had shaped the idea, secured Cecilia's Cocktail Bar in Norwich and supplied location photographs and a phone walkthrough before filming.
Our role was to translate that artist-led plan into pictures: providing the videographer, lighting design, smoke and fog effects, and the practical production work needed to move between an intimate bar story and a larger exterior performance.
WHAT WE DELIVERED
THE PRODUCTION
Videography
Performance, narrative and detail coverage shaped around Jake's planned scenes.
Lighting
Pink and blue colour contrast built with LED tubes, light wands and controlled key light.
Atmosphere
Smoke and fog used to give the bar and exterior performances cinematic depth.
Post-production
A complete music video balancing story details with confident artist performance.
CECILIA'S, NORWICH
GIVING A WORKING BAR ITS OWN SCREEN LANGUAGE.
We filmed the interior during a controlled daytime window, using lighting rather than the clock to create the video's after-dark mood. Pink and blue tones separated the performers from the room while keeping Cecilia's distinctive mirrors, bar and cocktail details recognisable.
The coverage moved between performance and story fragments: drinks being made, cards and dice on the table, and the developing connection between the two lead performers. Those close details gave the edit visual punctuation without pulling focus away from the song.
It is the kind of practical transformation at the heart of our music video production: working with the character of a real location, then adding enough control to make it belong to the artist.
THE NIGHT EXTERIOR
CLASSIC CARS, LOW FOG AND A CHANGE OF SCALE.
After Cecilia's, the production moved outside for a performance staged between a Dodge Charger and a Chevrolet Camaro. The cars widened the visual world of the track and gave the second half of the video a bold, graphic backdrop.
High wind made ordinary fog disappear too quickly. We cooled the output through a chamber packed with ice, creating denser low-lying fog that held around the cars long enough to film. It was a simple practical solution to a real location problem.
A prepared brief gave the day direction; responsive professional videography made sure the planned idea still worked when conditions changed.
THE FINISHED FILM
WATCH PARTNERS IN CRIME
Jake Aldridge featuring Leanne Louise, filmed at Cecilia's Cocktail Bar in Norwich and on location with two classic American cars.
BEHIND THE FRAME
COCKTAIL DETAILS, CARD-TABLE TENSION AND PERFORMANCE.
PROJECT SUMMARY
AN ARTIST'S PLAN, BUILT FOR THE SCREEN.
THE RESULT
TWO WORLDS, ONE VISUAL IDENTITY
The finished video connects the intimate bar narrative to a larger night performance through a consistent colour palette, recurring character moments and controlled atmosphere.
CAPABILITIES
MUSIC VIDEO PRODUCTION
Videography · Lighting Design · Smoke & Fog · Location Production · Performance Coverage · Post-Production
EXPLORE MUSIC VIDEO SERVICESGOT THE TRACK.
GOT THE IDEA?
Bring us the song, your references and the locations you have in mind. We will help turn the brief into a practical shoot and a finished video with its own visual character.
PLAN YOUR MUSIC VIDEO