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  • Sam Charlesworth
January 7, 2025
Four 1920 by 1080 frames fit inside one 3840 by 2160 UHD frame.

4K vs 1080p: What Resolution Does Your Business Video Actually Need?

Compare 4K and 1080p using pixel counts, vertical crop limits and bitrate calculations, then choose capture and delivery settings for your project.
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December 12, 2024
Drone view showing the full Southwold Maize Maze design in Suffolk

How Often Should a Business Create New Video Content?

Filming, publishing and replacing videos are different decisions. Here is how to plan a workable schedule around customer questions, campaign dates and the footage you already have.
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November 19, 2024
Zumba class featured in the Essex Sport overall promotional video

How Many Videos Can You Film in One Day?

One day gave us the footage for 20 Essex Sport activity videos. Here is why that worked, what a smaller business shoot might involve, and why video counts need context.
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October 22, 2024
Cinema camera mounted on a curved motorised slider for a product shoot

Product Videography: How to Make Products Look Better on Camera

Better product video begins with a clean, correct sample and a shot plan tied to the buying decision. Lighting, lens and movement should reveal the product, not disguise it.
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September 17, 2024
Men's basketball action beneath the Essex Sport Arena basket

Sports Videography: How Professional Sports Videos Are Filmed

A good sports film needs more than a close view of the action. Here's how we approach camera positions, sound, slow motion and the moments around the game, with examples from basketball, rugby and university sport.
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August 8, 2024
Guests enjoying the Platinum Cleaning summer barbecue.

How to Turn One Event Into Weeks of Video Content

Turn an event into a useful release series: map the source material, plan five distinct outputs and protect context, permissions and approvals.
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